{"id":11342,"date":"2025-06-03T14:26:11","date_gmt":"2025-06-03T12:26:11","guid":{"rendered":"https:\/\/www.noelalimentaria.com\/noel-un-ano-mas-entre-las-top-50-marcas-del-pais\/"},"modified":"2026-01-22T09:30:30","modified_gmt":"2026-01-22T08:30:30","slug":"noel-un-any-mes-entre-les-top-50-marques-del-pais","status":"publish","type":"post","link":"https:\/\/www.noelalimentaria.com\/ca\/noel-un-any-mes-entre-les-top-50-marques-del-pais\/","title":{"rendered":"Noel, un any m\u00e9s entre les top 50 marques del pa\u00eds"},"content":{"rendered":"

Els productes de Noel es mantenen en el top-of-mind dels consumidors. Segons l\u2019informe Brand Footprint Espa\u00f1a 2025<\/em>, elaborat per la reconeguda consultora Kantar, la marca es mant\u00e9 entre les 50 marques de gran consum m\u00e9s escollides pels espanyols, situant-se aquest any en la posici\u00f3 n\u00famero 38.<\/p>\n

Aquest reconeixement posa de manifest la confian\u00e7a dels consumidors i consolida el comprom\u00eds de Noel amb la qualitat, la innovaci\u00f3 i la proximitat. L\u2019informe analitza el grau de pres\u00e8ncia i prefer\u00e8ncia de les principals marques de gran consum a les llars espanyoles, en categories com alimentaci\u00f3, begudes, drogueria, higiene personal i neteja de la llar.<\/p>\n

El bon posicionament de la marca tamb\u00e9 ha estat impulsat per accions clau com el llan\u00e7ament de la campanya \u201cCada loncha es una obra de arte\u201d<\/em>, presentada a l\u2019octubre de 2024. Aquesta campanya ens ha perm\u00e8s refor\u00e7ar la connexi\u00f3 emocional amb el consumidor, posant en valor l\u2019ofici, la dedicaci\u00f3 i la cura amb qu\u00e8 elaborem cada producte.<\/p>\n

Aquesta \u00e9s la cinquena vegada consecutiva que Noel apareix en aquest r\u00e0nquing: des del 2021 en la posici\u00f3 50, el 2022 en la 46, el 2023 en la 33, el 2024 en la 36 i ara, el 2025, en el lloc 38.<\/p>\n

\u201cQue continuem entre les marques m\u00e9s escollides \u00e9s una mostra clara de la feina ben feta i de l\u2019esfor\u00e7 col\u00b7lectiu de totes les persones que formem part de Noel\u201d, assegura Maria S\u00e1nchez, directora corporativa de M\u00e0rqueting de Noel.<\/p>\n

Segons afirmen des de Kantar, les 50 marques m\u00e9s escollides d\u2019Espanya arriben al 99,9% de les llars i pr\u00e0cticament la meitat s\u00f3n d\u2019origen espanyol. El r\u00e0nquing l\u2019encap\u00e7ala Coca-Cola, tant a Catalunya com al conjunt de l\u2019Estat, i entre les marques catalanes o amb filial a Catalunya incloses al TOP 50, tamb\u00e9 figuren Nestl\u00e9 i Danone, entre d\u2019altres.<\/p>\n","protected":false},"excerpt":{"rendered":"

Els productes de Noel es mantenen en el top-of-mind dels consumidors. Segons l\u2019informe Brand Footprint Espa\u00f1a 2025, elaborat per la reconeguda consultora Kantar, la marca es mant\u00e9 entre les 50 marques de gran consum m\u00e9s escollides pels espanyols, situant-se aquest any en la posici\u00f3 n\u00famero 38. Aquest reconeixement posa de manifest la confian\u00e7a dels consumidors… <\/p>\n","protected":false},"author":4,"featured_media":10260,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":70,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[72],"tags":[75],"nota":[],"class_list":["post-11342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2025-ca","tag-corporativo-ca"],"acf":[],"yoast_head":"\nNoel, un any m\u00e9s entre les top 50 marques del pa\u00eds - NOEL<\/title>\n<meta name=\"description\" content=\"Noel Alimentaria torna a situar-se entre les Top 50 marques del pa\u00eds, refor\u00e7ant el seu lideratge i reconeixement al sector.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.noelalimentaria.com\/ca\/noel-un-any-mes-entre-les-top-50-marques-del-pais\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Noel, un any m\u00e9s entre les top 50 marques del pa\u00eds - 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